If you think PR agencies are all the same, take a quick look at Alfa Communications Consulting and you will discover - we are different.

We stand out from the crowd because:

  • Alfa Communications Consulting adds real value to its partners through the power of content. We do not rely just on paid ads and begging the mainstream media to tell our clients’ story. Instead, we focus on publishing interesting content on the Web that buyers want to consume – a content that brands organization as a trusted resource and calls people to action – to buy, subscribe, apply or donate.
  • Our team includes trained journalists, giving us unrivalled contacts in the press, broadcast media and internet. Organizations now gain credibility and loyalty with buyers through content and smart marketers now think and act like publishers and journalists. Positive reputation and sales growth can be achieved through publishing valuable content that helps consumers solve their problems.
  • Our experts have a business education, understand the language of the business and are experienced in corporate communications.
  • We do not hang up in the office. Everyday we are outdoors – we meet consumers, journalists and business people, we go to media and business events, we surf in the search engines and social networks, blogs, online forums and chat rooms. We communicate with clients, analysts, bloggers and active members of Internet forums directly. While doing this we work for enhancing the good image of our clients. Our news and publications turn into media stories that also guarantee a positive reputation of our clients. We ourselves tell our own stories for them online and get them known on the Internet content market. These stories are being read, listened to and watched by consumers with the same amount of interest as media’s ones.

Our development is based on four main pillars – we publish our own unique and useful content, we take a full advantage of the online communications channels in order to communicate with our key audiences directly, we have a wide range of media and business contacts and we have a detailed and an in-depth knowledge about the different branches of the economy. We have specialist teams operating in 12 industry sectors. Their marketing expertise and intimate knowledge of these sectors will give our clients the edge over their competition. We constantly keep our hands on the pulse of the market.

Alfa Communications Consulting is your partner if you want to grab the headlines as well as building your brand on the Internet. We straddle both the digital and traditional media - newspapers, magazines, television, radio and the web. The experience and knowledge we possess allow us to offer our clients the full range of strategic communications services.

Chavdar picture

Chavdar Parvanov
PR Consulting and Managing Partner

More than 7 years of experience in the business media and communications, having worked as a journalist in Economedia - the biggest publisher of business media in Bulgaria (publishes Capital weekly and Dnevnik daily). Communications consultant for Easy Asset Management (Easy Credit) – the leader on the Bulgarian home loans market. Consultant for the World bank’s projects on training financial journalists on investigative reporting of corporate governance and company news. Master degree in International Economic Relations at UNWE-Sofia. International specialisation on EU Funds and Project Management at the University of Trencin Slovakia. European Business Competence* Licence, Level A and Level B.

Languages: English, German and Russian

Magdalena Picture

Magdalena Chaneva
Managing Partner

More than five years of experience in real estate and mortgage business for foreigners that live in Bulgaria. Managing partner in Home Point BG. She has worked in the advertisement business in DDB Worldwide Communications Group. Bachelor degree in International trade and finance at the University of Porthsmut, Great Britain. Master degree in Business Planning at the UNWE, Sofia. She has specialized International Management at Pforzheim University.

Languages: English and German


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Alfa Communications Consulting

1618 Sofia
64 Rodopski izvor Str. fl. 1, ap. 1

tel/fax: + 359 (0) 2 47 12 600
mobile: + 359 (0) 886 312 672


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